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Dolly Parton’s ‘Coat of Many Colors’ to Rebroadcast Christmas Night on NBC
Due to the amazing and not entirely unexpected popularity of Dolly Parton’s and producer Sam Haskell’s Coat of Many Colors on NBC on December 10, the network has made a decision to rebroadcast the film on Christmas night (Friday, December 25) at 7 p.m. central time.
“After 15.6 million people saw Coat Of Many Colors making it the highest rated major network movie in the past six years, NBC has decided to broadcast an encore presentation of our movie on Christmas night,” co-executive producer Sam Haskell said.
The movie, which dominated viewership across the US in almost all age categories on December 10, has been critically lauded and the staggering statistics tell the story.
According to Tony Maglio, author of TheWrap: “With three-day delayed viewing numbers in, NBC’s Dolly Parton‘s ‘Coat of Many Colors’ made-for-TV movie is now most-watched in 6 years. The film was already a big hit ‘live’ — and it’s now set a record for delayed viewing. The movie’s 2.548 million additional total viewers in three-day delayed viewing is the biggest lift ever for a broadcast movie. It originally scored 13 million total viewers, per Nielsen’s Live + Same Day ratings, so per L + 3 Day numbers, “Coat” has now eclipsed 15.5 million total audience membesr. Now, ‘Coat of Many Colors’ is the most-watched broadcast TV movie in more than six years. ‘Coat’ also rose 27 percent in the key 18-49 demographic, reaching a 2.34 from a 1.84. That is the highest rating for a broadcast movie in nearly five years — a span covering 158 entrants.
NBC.com reported via its website earlier this month: ‘Coat of Many Colors’ is the first of four scheduled TV films for NBC. It’s based on the inspiring true story of living legend Dolly Parton’s remarkable upbringing. The once-in-a-lifetime movie special takes place inside the tight-knit Parton family as they struggle to overcome devastating tragedy and discover the healing power of love, faith and a raggedy patchwork coat that helped make Parton who she is today.In an early-December interview with Haskell, he offered this summary – a “CliffNotes-type” version of the inspirational film: “Faith, hope, family, forgiveness, love – that’s what Coat of Many Colors is about. But, there are other really import messages in this movie other than that; like anti-bullying which was just as prevalent in the ‘50s as it is today and it can be cruel.”
The buzz on the street is that not only do viewers want to re-visit the film on Christmas night; many of their recorders will be set for future viewing. In light of the major programming shuffle in Friday night’s schedule, NBC apparently is more than happy to accommodate.
Along with others in the complex cast, newcomer Alyn Lind portrays the nine-year-old Dolly Parton in the film, with Jennifer Nettles playing the part of Parton’s mother and Ricky Schroder tackling the intense portrayal of her father. Ole Miss alum and Haskell’s close friend of 30 years, Gerald McRaney, plays her grandfather; and Haskell’s daughter, Mary Lane Haskell, plays the part of Miss Moody, an influential grade school teacher of Parton’s who taught a one-room schoolhouse in the Tennessee Smoky Mountains.
“Dolly and I were absolutely thrilled with America’s response to Coat Of Many Colors,” Haskell wrote in a note to HottyToddy.com via email this morning. “The cast and crew have been sending me notes all week to share in the excitement. I pushed everyone so hard to give the best that they had to this project and they did!”
“I have compared Coat of Many Colors to the classic children’s story Stone Soup where an entire town, hungry during the Revolutionary War, gave the best they had to the pot of soup being cooked in the center of town. As a result, they cooked a massive pot of delicious soup and were able to feed the entire town.”
“From Dolly and me, to our director Steve Herek and producer Hudson Hickman; to our writer Pam Long, our editor Maysie Hoy and musical composer Ray Bunch; to our actors Jennifer Nettles, Ricky Schroder, Alyvia Alyn Lind, Gerald McRaney, Mary Lane Haskell and the rest of our talented cast …. everyone put the best that they had into this movie – and, as a result, we served up a project that has blessed the world,” Haskell said.
“Putting hope, faith and dreams at the forefront of this film allowed us to touch so many people. Enjoy Coat Of Many Colors with your families on Christmas Night, and thank the good Lord above for your many blessings,” he concluded.
Coat of Many Colors will air Sunday December 25, on NBC at 7 p.m. central time. For more information and to view trailers for the film, visit NBC.com.
Jeff McVay is a staff writer and graphic designer for Hottytoddy.com. He can be reached at jeff.mcvay@hottytoddy.com
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Linda Calhoun
December 25, 2015 at 4:13 pm
Hello Dolly,
I just want you to know my family adore’s You and your family.
My Sweet Dad has gone home to be with his Father, but for 7 years we came up to Pigeon Forge and went to Dolly Wood, One of his favorite’s and he enjoyed watching the homeade craft’s. Then he would want to go and get him a sandwich and sit and Watch the Birds of Prey………. Thank You and Your family for Blessing his Heart………
Linda
Richita
December 25, 2015 at 7:06 pm
Does it come on Friday, December 25th or Sunday, December 27th?
Kathy
December 25, 2015 at 7:10 pm
I can’t find it on TV tonight? 🙁 Waited all day for it.
Jennifer
December 25, 2015 at 7:13 pm
It comes on tonight at 9.
Jeff
December 25, 2015 at 7:19 pm
8pm CST, on your local NBC station
Mallory
December 25, 2015 at 7:27 pm
I looked at their website to see tonight’s schedule and it doesn’t have it on there! 🙁
tina
December 25, 2015 at 8:11 pm
its on right now!
Anonymous
December 25, 2015 at 8:25 pm
Can you pleas re-air Dolly’s Coat of many Colors? We have been having severe weather all day. The local NBC station is interrupting every 15 minutes during the movie! If not, then please, please, have it on DVD!
Brenda Rochelle
December 25, 2015 at 8:34 pm
So many of your memories remind me of mine. Thank you for this beautiful movie! All deserve awards.
bob
December 25, 2015 at 9:46 pm
Life doesn’t have to be complicated. Highly recommended by 15.5 million!
Sharon Carman
December 25, 2015 at 9:59 pm
What a wonderful movie. I saw part of it on the first airing and got to see the whole movie tonight. What a blessing. Thank you!
Pat
December 25, 2015 at 10:07 pm
Enjoyed it so much. So heartwarming. Maybe there’s hope for the light in my man who watched it with me! God bless!
Carolyn Payne
December 25, 2015 at 10:07 pm
I really enjoyed this movie. I didn’t get to see it on the first airing. I was so glad it came on again.
Janell
December 25, 2015 at 10:14 pm
Dear Dolly thank you for telling your story. This movie made me feel every emotion. It is sure to be a classic. It needs to be played over and over and over again. Great casting . I loved this movie! I haven’t seen anything this good made for TV in years. I want more! God Bless you all
Frances reel
December 25, 2015 at 10:16 pm
One of the best movie I have ever saw. Hope to be on DVD . Told my children about your movie. My daughter watching the movie Christmas Day. Thank you for such a great movie
Kay woodworth
December 25, 2015 at 10:32 pm
Thank you for sharing your faith . Thanks for sharing your Your loss and hardships. Thanks for sharing Gods love!!
Rita
December 25, 2015 at 10:35 pm
Thank you for sharing such a beautiful and personal story, and thank you to all the actors who portrayed the Parton family, what an excellent performance – I cried “Happy Tears”, and sad tears, and will watch it again! Merry Christmas!
Billie
December 25, 2015 at 10:41 pm
Hey Dolly been enjoying your music and movies ever since I was a young girl. I really hope you play your movie “Coat of many Colors. Again. I missed it, both times it aired on TV. I really wish it could be played over and over again. On different channels. Love you Dolly. Merry Christmas to you!
Leisa
December 25, 2015 at 10:58 pm
Awesome move. It should be a yearly classic! Merry Christmas
Jeff
December 25, 2015 at 11:12 pm
I was especially touched by this movie. My mom just passed into glory this past October 19. I want to thank NBC for showing this again. It moved me to “strong tears” knowing that I won’t be able spend any more Christmases here on earth with her. I am grateful she too trusted in Jesus as her Savior and we will have an eternity to spend together after my time on earth is done. What a wonderful testimony displayed by Dolly’s mom in telling her husband that We don’t have to “spend eternity alone.”
John
December 25, 2015 at 11:45 pm
What a movie. I’m glad I switched the channel when I did. My wife went through several tissues. My eyes watered once or twice, or maybe three.
Anonymous
December 25, 2015 at 11:56 pm
Thank You. We need more TV shows like this. It reminded me of growing up in the country in the 1940s. A wonderful tribute to what life is all about..FAITH . An NBC series of this nature would be so refreshing.
Lisa
December 25, 2015 at 11:58 pm
I’m so thankful to see a nice family movie like this. Aunts, Uncles, cousins, nieces and nephew gathered at Grandma and Grandpa’s house this Christmas night to watch it together. There isn’t much like this on tv anymore that the family can share.
Anonymous
December 26, 2015 at 12:52 am
I would love to watch the movie but the girl Alyvia who plays Dolly as a child drives me nuts. She plays on young and restless. I do not like her acting. She has a winney voice and her facial expressions are not convincing.
Richard a LaPierre
December 26, 2015 at 1:00 am
I have watched you on TV and followed you through out your career I can see the love that your mother left in your heart the same as mine did,God bless you,you most likely gave a lot of people hope in this movie and for that matter the world to see it is a beautiful thing you done for years to come
Veronica
December 26, 2015 at 1:13 am
What a beautiful movie!! Thank you for sharing your life story Dolly. I only wish there was more wholesome loving movies like this, what a perfect movie for Christmas day to remind us what Christmas is really about, love, forgiveness and God.
So thankful I was able to see tonight, I missed the 1st showing. God Bless
William Anderson
December 26, 2015 at 1:33 am
I didn’t know anything about this movie and really not a lot about Dolly. Tonight, Christmas night my wonderful wife found this show on and convinced me to sit down and watch it. You will never know what a blessing this movie was to me and my family. I am so thankful for you all and the gift you have given. Please share my THANKS to all involved: The story was…it’s hard to describe: such a perfect reflection of what life is, how difficult and what life is really about: Jesus!
The cast was absolutely perfect, every one….We are truly blessed to have seen it!
William and Carol Anderson
Maryam
December 26, 2015 at 2:11 am
Did not know who Dolly Parton was. We were flying back tonight from Tennessee after a week long family reunion in the smokey mountains. Stayed at the Dollywood cabins and got to know more about Dolly Parton over the week. On our flight back I saw this movie on the plane today! What a coincidence!!
Beautiful movie!!!
Dave
December 26, 2015 at 3:08 am
mom was sad she missed it again will it air again
Holly B
December 26, 2015 at 7:49 am
The movie is available on Hulu. Last time I found it on Hulu it was under “Episodes” not “movies”. We signed up with Hulu just to be able to watch it! … they offer a free trial for a week. We ended up keeping Hulu, haha 🙂
The movie is a blessing, a classic in the making! It shows me our country is so hungry for good, warm-hearted, pure, Christian entertainment!
Jackie Seal
December 26, 2015 at 8:31 am
I truly enjoyed this movie. I had to get the kleenex out a few times. I wish there were more faith based family movies on NBC CBS and ABC networks instead of all the filth and violance. Way to go Dolly, Mr Haskell and NBC.
GUY STRUBLE
December 26, 2015 at 10:54 am
The COAT TELLS LOTS , THE COLORS TELL EVEN MORE !
GUY STRUBLE
December 26, 2015 at 11:01 am
The COAT TELLS LOTS , THE COLORS TELL EVEN MORE?
anny
December 26, 2015 at 2:38 pm
are you rebroadcasting would like to see it as missed both both shows
Anonymous
December 26, 2015 at 2:53 pm
Would love to have Coat of Many Colors broadcast again or be able to get on DVD .
Anna Shelton
December 26, 2015 at 3:52 pm
Please let me know when coat of many colors can be seen again on TV or when it will be available on DVD. Thank you.
Brooke Goebel
December 26, 2015 at 7:05 pm
Please Please Please show it again before the New Year!!! Rebroadcast it Again Please!!! Love the story. Behind the Story. And I would love to see it again. Thanks.
Joe
December 26, 2015 at 9:36 pm
Great story, we really enjoyed it.
Harry
December 27, 2015 at 11:29 am
The movie was just as good the second time as the first. The big red headed boy Rudy sanders played an outstanding bully and I hope his character will help others overcome the bullies in their lives
Marianna
December 27, 2015 at 9:46 pm
Thank you so much Dolly for getting the word out. God loves us and Jesus saves! What a touching movie. I do think that souls will be saved by this movie.
Nina
December 28, 2015 at 12:45 pm
When will this air again? I missed it both times. Would love to see it!!!
Cindy Howe
December 29, 2015 at 12:23 pm
So glad I got to see this movie, loved it. We go to Branson mo to Dolly’s Dixie Stampede every chance we get.