Fans Encouraged to Support UM in Spirit Competition

More than 160 colleges and universities vying for College Colors Day Spirit Cup, $10,000 prize

Cast your vote for Ole Miss to win the College Colors Day spirit competition.

OXFORD, Miss. – Ole Miss fans can get ready to kick off the upcoming football season and help the University of Mississippi win $10,000 in scholarship money, all by participating in the second annual College Colors Day spirit competition.

The college or university getting the most votes in this year’s Facebook-based competition wins the national Spirit Cup award, which includes $10,000 for the general scholarship fund. The competition, which includes more than 160 participating colleges and universities, kicks off Monday (Aug. 12) and runs through 10:59 p.m. Aug. 29.

By visiting facebook.com/collegecolorsday, Rebel fans can register to vote for UM as the school with the most college spirit and loyal fan base. After placing their vote, fans get a chance to win prizes and discounts through an instant win game, view and submit photos to the College Colors Day fan photo gallery, and download a custom Facebook cover photo promoting Ole Miss for College Colors Day.

“We want to encourage all students, alumni, staff and fans to show their support for the Rebels by voting for Ole Miss as the institution with the most school spirit,” said Kathy Tidwell, UM manager of contractual services. “We’re up against some powerful competition for this award, so it’s important that all our fans visit Facebook to vote.”

Penn State won last year’s competition with 44,801 votes. Rounding out the top five were Texas A&M University and the universities of Missouri, West Virginia and Alabama.

Fans can vote once a day and can check who is winning the competition nationally and within each conference. The winner will be announced on College Colors Day, set for Aug. 30, when fans are encouraged to wear their favorite college or university apparel throughout the day.

The national spirit competition is presented by The Collegiate Licensing Co., a division of IMG College, and NCAA Football. Founded in 1981, CLC is the oldest and largest collegiate trademark licensing agency in the U.S. and represents nearly 200 colleges, universities, bowl games, athletic conferences, The Heisman Trophy and the NCAA.

“We are excited to engage fans in the College Colors Day spirit rivalry competition through Facebook,” said Catherine Gammon, senior vice president for brand development at CLC. “We encourage all fans to vote and spread the word with fellow fans to ensure their favorite school is crowned the winner of the College Colors Day Spirit Cup.”

— Staff Report, Ole Miss Communications