41.7 F
Oxford

Mississippi’s Creative Economy

Recently, I attended a meeting my good friend, Malcolm White, Director of the Mississippi Arts Commission put together. The meeting was made up of those in North Mississippi who are directly involved or interested in tourism.

During the meeting, Malcolm said something to the effect that on a daily basis, Mississippians touch the lives of most of the people on the planet. I have to admit that for a few seconds after he made this bold statement, I was a little puzzled and really wasn’t sure where he was coming from. Then, Malcolm went on to say that a boy from Tupelo, Mississippi, named Elvis and his music is played somewhere on the planet during every minute of every day.

Malcolm additionally said that Hartley Peavey, another Mississippian from Meridian who is the inventor of the Peavey musical instruments, touches the lives of people on the planet every day. Hartley’s musicals instruments –– guitars, guitar amplifiers –– have been purchased by parents all over the world and given to their young children who in the past 40 years have gown up and made some incredible music that has effected all of us.

Think of the members of Lynyrd Skynyrd who have always used Peavey musical gear. There are other famous bands and entertainers who have shaped our world after they have picked up one of Hartley’s musical instruments. Then, there are the authors –– John Grisham, Tennessee Williams, William Faulkner, and so many more, who’s works have moved us through their writings and films.

Malcolm referred to this phenomena as Mississippi’s “Creative Economy” –– a term we are all beginning to hear. These words refer to the sector of our economy that is created by those who are more in line with the arts and other various creations than anything else.

Think of Oxford. Back in the early eighties when I attended Ole Miss, Oxford was somewhat of a sleepy small town. Then, the creative types moved in around the downtown Square. There was a place called The Hoka –– a dive that showed independent films and served some unique food. It was also a late night coffee house.

Then, Square Books opened on the Square and the Neilson Department Store people took a chance an opened the first fine dining restaurant on the Square. Not long after that, the Square became very active with art galleries, modern retail stores, and other food places moved in. Thus, a creative cluster of interesting places on the Square began to take shape and the, “If you build it, they will come” idea exploded in Oxford. Today, Oxford is so overflowing with “visitors” (tourists is what I call them) that it is difficult to find a parking spot.

As we look for ways to grow the state economically, in my view, tourism is one of our best hopes. Mississippi, and especially the Mississippi Delta, offers the world an extremely unique place to visit and no doubt we need to kick things up a notch in 2012 with our tourism efforts here in the Delta so we too can take advantage of this Creative Economy concept.

Malcolm said there are five tips in growing a Creative Economy through tourism:

1.) View your offerings as a visitor/consumer.

2.) Educate the community and community leaders on your offerings and the value of these to the area.

3.) Package your offerings with others in your community (bring it all together for the experience).

4.) Work and market regionally (look beyond city and county lines).

5.) Utilize your local and State Tourism offices.

Ward Emling, director of the Mississippi Film Commission, and Joy Foy from the Mississippi Development Authority were also at the meeting, and they offered these impressive tourism figures in Mississippi:

*Travel and tourism expenditures now exceed $5.8 billion a year. Broken down, this means that Mississippi is bringing in more than $1 million a day in tourism dollars.

*Travel and tourism general fund revenues are $370 million.

*More than 80,000 people are now employed or make their living in the tourism industry in our state.

*Annual payroll for travel and tourism direct jobs exceeds $1.72 billion each year.

MIssissippi has a wealth of creative talents and many opportunities for creative industries. These can be a very positive force in the Delta’s economy and particularly through collaborative tourism initiatives throughout the entire state.

There are many possibilities for the Delta in this “Creative Economy”.

Stay tuned, some exciting times are ahead for our state!

Scott Coopwood, a seventh generation Deltan, lives in Cleveland, Mississippi, with his wife Cindy and their three children. Scott is the publisher and owner of Delta Magazine, one of the South’s leading lifestyle publications, the Delta Business Journal, the first business publication in the Mississippi Delta; and Cleveland’s weekly newspaper, The Cleveland Current . Scott’s company also publishes two weekly e-newsletters. Coopwood publishing concerns now reach 250,000 people.  Scott is also a 1984 graduate of the University of Mississippi. He can be reached at scott@coopwood.net

 

Most Popular

Recent Comments

scamasdscamith on News Watch Ole Miss
Frances Phillips on A Bigger, Better Student Union
Grace Hudditon on A Bigger, Better Student Union
Millie Johnston on A Bigger, Better Student Union
Binary options + Bitcoin = $ 1643 per week: https://8000-usd-per-day.blogspot.com.tr?b=46 on Beta Upsilon Chi: A Christian Brotherhood
Jay Mitchell on Reflections: The Square
Terry Wilcox SFCV USA RET on Oxford's Five Guys Announces Opening Date
Stephanie on Throwback Summer
organized religion is mans downfall on VP of Palmer Home Devotes Life to Finding Homes for Children
Paige Williams on Boyer: Best 10 Books of 2018
Keith mansel on Cleveland On Medgar Evans
Debbie Nader McManus on Cofield on Oxford — Lest We Forget
Bettye H. Galloway on Galloway: The Last of His Kind
Richard Burns on A William Faulkner Sighting
Bettye H. Galloway on Galloway: Faulkner's Small World
Bettye H Galloway on Galloway: Faulkner's Small World
Bettye H Galloway on Galloway: Faulkner's Small World
Bettye H. Galloway on Galloway: Faulkner's Small World
Ruby Begonia on Family Catching Rebel Fever
Greg Millar on The Hoka
Greg Millar on The Hoka
Greg Millar on The Hoka
Greg Millar on The Hoka
jeff the busy eater on Cooking With Kimme: Baked Brie
Travis Yarborough on Reflections: The Square
BAD TASTE IN MY MOUTH on Oxford is About to Receive a Sweet Treat
baby travel systems australia on Heaton: 8 Southern Ways to Heckle in SEC Baseball
Rajka Radenkovich on Eating Oxford: Restaurant Watch
Richard Burns on Reflections: The Square
Guillermo Perez Arguello on Mississippi Quote Of The Day
A Friend with a Heavy Heart on Remembering Dr. Stacy Davidson
Harold M. "Hal" Frost, Ph.D. on UM Physical Acoustics Research Center Turns 30
Educated Citizen on Buzzed Driving is Drunk Driving
Debbie Crenshaw on Trump’s Tough Road Ahead
Treadway Strickland on Wicker Looks Ahead to New Congress
Tony Ryals on parking
Heather Lee Hitchcock on ‘Pray for Oxford’ by Shane Brown
Heather Lee Hitchcock on ‘Pray for Oxford’ by Shane Brown
Dr Donald and Priscilla Powell on Deadly Plane Crash Leaves Eleven Children Behind
Dr Donald and Priscilla Powell on Deadly Plane Crash Leaves Eleven Children Behind
C. Scott Fischer on I Stand With Coach Hugh Freeze
Sylvia Williams on I Stand With Coach Hugh Freeze
Will Patterson on I Stand With Coach Hugh Freeze
Rick Henderson on I Stand With Coach Hugh Freeze
George L Price on I Stand With Coach Hugh Freeze
on
Morgan Shands on Cleveland: On Ed Reed
Richard McGraw on Cleveland: On Cissye Gallagher
Branan Southerland on Gameday RV Parking at HottyToddy.com
Tom and Randa Baddley on Vassallo: Ole Miss Alum Finds His Niche
26 years and continuously learning on Ole Miss Puts History In Context With Plaque
a Paterson on Beyond Barton v. Barnett
Phil Higginbotham on ‘Unpublished’ by Shane Brown
Bettina Willie@www.yahoo.com.102Martinez St.Batesville,Ms.38606 on Bomb Threat: South Panola High School Evacuated This Morning
Anita M Fellenz, (Emilly Hoffman's CA grandmother on Ole Miss Spirit Groups Rank High in National Finals
Marilyn Moore Hughes on Vassallo: Ole Miss Alum Finds His Niche
Jaqundacotten@gmail williams on HottyToddy Hometown: Hollandale, Mississippi
Finney moore on Can Ole Miss Grow Too Big?
diane faulkner cawlley on Oxford’s Olden Days: Miss Annie’s Yard
Phil Higginbotham on ‘November 24’ by Shane Brown
Maralyn Bullion on Neely-Dorsey: Hog Killing Time
Beth Carr on A Letter To Mom
Becky on A Letter To Mom
Marilyn Tinnnin on A Letter To Mom
Roger ulmer on UM Takes Down State Flag
Chris Pool on UM Takes Down State Flag
TampaRebel on UM Takes Down State Flag
david smith on UM Takes Down State Flag
Boyd Harris on UM Takes Down State Flag
Jim (Herc @ UM) on Cleveland: Fall Vacations
Robert Hollingsworth on Rebels on the Road: Memphis Eateries
David McCullough on Shepard Leaves Ole Miss Football
Gayle G. Henry on Meet Your 2015 Miss Ole Miss
Guillermo F. Perez-Argüello on Neely-Dorsey: Elvis Presley’s Big Homecoming
Jennifer Mooneyham on ESPN: Ole Miss No. 1 in Nation
Wes McIngvale on Ole Miss Defeats Alabama
BARRY MCCAMMON on Ole Miss Defeats Alabama
Laughing out Loud on ESPN: Ole Miss No. 1 in Nation
Dr.Bill Priester on Cleveland: On Bob Priester
A woman who has no WHITE PRIVILEGE on Oxford Removes Mississippi Flag from City Property
A woman who has no WHITE PRIVILEGE on Oxford Removes Mississippi Flag from City Property
paulette holmes langbecker on Cofield on Oxford – Rising Ole Miss Rookie
Ruth Shipp Yarbrough on Cofield on Oxford — Lest We Forget
Karllen Smith on ‘Rilee’ by Shane Brown
Jean Baker Pinion on ‘The Cool Pad’ by Shane Brown
Janet Hollingsworth (Cavanaugh) on John Cofield on Oxford: A Beacon
Proud Mississippi Voter on Gunn Calls for Change in Mississippi Flag
Deloris Brown-Thompson on Bebe’s Letters: A WWII Love Story
Sue Ellen Parker Stubbs on Bebe’s Letters: A WWII Love Story
Tim Heaton on Heaton: Who is Southern?
Tim Heaton on Heaton: Who is Southern?
Karen fowler on Heaton: Who is Southern?
Don't Go to Law School on Four Legal Rebels Rising in the Real World
bernadette on Feeding the Blues
bernadette on Feeding the Blues
Joanne and Mark Wilkinson on Ron Vernon: a Fellowship of Music
Mary Ellen (Dring) Gamble on Ron Vernon: a Fellowship of Music
Cyndy Carroll on Filming it Up in Mississippi
Dottie Dewberry on Top 10 Secret Southern Sayings
Brother Everett Childers on ‘The Shack’ by Shane Brown
Mark McElreath on ‘The Shack’ by Shane Brown
Bill Wilkes, UM '57, '58, '63 on A Letter from Chancellor Dan Jones
Sandra Caffey Neal on Mississippi Has Proud Irish Heritage
Teresa Enyeart, and Terry Enyeat on Death of Ole Miss Grad, U.S. Vet Stuns Rebel Nation
P. D. Fyke on Wells: Steelhead Run
Johnny Neumann on Freeze Staying with Rebels
Maralyn Bullion on On Cooking Southern: Chess Pie
Kaye Bryant on Henry: E. for Congress
charles Eichorn on Hotty Tamales, Gosh Almighty
Jack of All Trades on Roll Over Bear Bryant
w nadler on Roll Over Bear Bryant
Stacey Berryhill on Oxford Man Dies in Crash
John Appleton on Grovin' Gameday Memories
Charlotte Lamb on Grovin' Gameday Memories
Guillermo F. Perez-Argüello on Two True Mississippi Icons
Morgan Williamson on A College Education is a MUST
Morgan Williamson on A College Education is a MUST
Jeanette Berryhill Wells on HottyToddy Hometown: Senatobia, Mississippi
Tire of the same ole news on 3 "Must Eat" Breakfast Spots in Oxford
gonna be a rebelution on Walking Rebel Fans Back Off the Ledge
Nora Jaccaud on Rickshaws in Oxford
Martha Marshall on Educating the Delta — Or Not
Nita McVeigh on 'I'm So Oxford' Goes Viral
Guillermo F. Perez-Argüello on How a Visit to the Magnolia State Can Inspire You
Charlie Fowler Jr. on Prawns? In the Mississippi Delta?
Martha Marshall on A Salute to 37 Years of Sparky
Sylvia Hartness Williams on Oxford Approves Diversity Resolution
Jerry Greenfield on Wine Tip: Problem Corks
Cheryl Obrentz on I Won the Lottery! Now What?
Bnogas on Food for the Soul
Barbeque Memphis on History of Tennessee Barbecue
Josephine Bass on The Delta and the Civil War
Nicolas Morrison on The Walking Man
Pete Williams on Blog: MPACT’s Future
Laurie Triplette on On Cooking Southern: Fall Veggies
Harvey Faust on The Kream Kup of the Krop
StarReb on The Hoka
Scott Whodatty Keetereaux Keet on Hip Hop — Yo or No, What’s Your Call
Johnathan Doeman on Oxford Man Dies in Crash
Andy McWilliams on The Warden & The Chief
Kathryn McElroy on Think Like A Writer
Claire Duff Sullivan on Alert Dogs Give Diabetics Peace of Mind
Jesse Yancy on The Hoka
Jennifer Thompson Walker on Ole Miss, Gameday From The Eyes of a Freshman
HottyToddy.com